Blue Apron is available on 2 multi-brand digital gift cards

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Why Blue Apron Is One of America’s Most-Loved Brands

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Why people love Blue Apron

Blue Apron is more than a meal kit — it’s a fresh approach to home cooking. Since 2012, Blue Apron has inspired countless home chefs to expand their culinary horizons with chef-designed recipes and premium ingredients delivered right to their doors. From busy weeknights to special dinners, Blue Apron’s easy-to-follow recipes and exciting flavors make it simple to create delicious, restaurant-quality meals at home. For food lovers and families alike, the Blue Apron name represents creativity, quality, and confidence in the kitchen — which makes it a thoughtful, personal gift. When someone receives an On Me gift card that works at Blue Apron, they know they’re getting an opportunity to savor new tastes, learn new skills, and enjoy the experience of cooking together.

What you can buy at Blue Apron

An On Me gift card unlocks the best of Blue Apron for your recipient—right from their kitchen. From chef-designed meal kits featuring fresh, pre-portioned ingredients to quick, ready-to-cook options, and even gourmet grocery add-ons like premium proteins and specialty sauces, Blue Apron has something for every home cook and busy foodie. Whether they're looking to elevate weeknight dinners or discover new flavors delivered straight to their door, a Blue Apron-compatible gift card makes it easy to pick exactly what satisfies their cravings. Plus, with Apple Pay, Google Pay, and mobile wallet integration, checking out is as convenient as skipping meal prep altogether.

A better way to gift Blue Apron

When someone’s looking for a Blue Apron gift card, they’re not just sending a meal kit — they’re giving a gift to someone who loves trying new flavors and cooking at home. An On Me gift card gives them exactly that: the chance to order directly from Blue Apron, plus explore a handpicked lineup of other top food and meal kit brands like HelloFresh, Home Chef, and EveryPlate. It’s digital, flexible, and personal — so whether they want to whip up Blue Apron’s signature seared salmon or try something new from another kitchen, it’s all just a tap away. No guessing their favorite dish. No wondering about dietary needs. Just a gift that fits their taste, every time.

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How to use On Me at Blue Apron

Any Blue Apron store in the US

Online at blueapron.com >

With the Blue Apron app

Why use On Me

No fees

What you pay is what you get.

Never expires

Your balance is always yours.

Instant delivery

Send gifts by email, text, or shareable link.

Send later

Schedule gifts up to 1 year in advance.

Seamless spending, however they shop

In-store

Tap to Pay

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Online

On Me cards being spent online using Apple Pay

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN

Culinary creativity and the joy of cooking at home

Blue Apron has redefined home cooking for a generation — inspiring home chefs since 2012. Their thoughtfully curated meal kits bring fresh, high-quality ingredients straight to your door, empowering cooks of all skill levels to create delicious dishes with confidence. But Blue Apron isn’t just about food — it’s about experience. From global flavors to seasonal favorites, the brand blends culinary creativity with everyday convenience like no other.

That’s what makes gifting with On Me so special: you’re not just sending a gift card. You’re sharing the joy of cooking — and giving your recipient the freedom to savor it their way.

How it works

Make it personal

Image of a gift note to a mother with a baby. The gift note says: "Thank you sooo much for helping me out the other day! You're an absolute lifesaver. Please treat yourself to something nice!"

Send it now or later

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Track your gift

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Receive thank you notes

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Frequently asked questions