Southwest is available on the Travel On Me multi-brand digital gift card

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Why Southwest Is One of America’s Most-Loved Brands

Sotthwest Airlines airplane on sky.

Why people love Southwest

Southwest isn’t just an airline — it’s a symbol of freedom in the skies. Since its first flight in 1971, Southwest has earned a loyal following for its friendly service, no-frills approach, and the famous “Bags Fly Free” promise. From spontaneous getaways to business trips, travelers trust Southwest for its flexible policies, cheerful crews, and an atmosphere that feels warm and welcoming. Whether it’s the heart logo, open seating, or the legendary sense of humor, Southwest’s brand is woven into countless travel memories. For frequent flyers and adventure-seekers alike, a gift card that works at Southwest means more than a way to book a flight — it’s a ticket to explore, connect, and experience something new, wherever their journey takes them.

What you can buy at Southwest

An On Me gift card opens the door to everything Southwest has to offer. From flexible flight bookings across its vast U.S. network to Rapid Rewards® points, EarlyBird Check-In, and in-demand Southwest gift cards, there’s something for every traveler. Whether your recipient is planning a last-minute getaway, upgrading their travel experience, or picking up must-have merchandise from the Southwest Store, a Southwest-compatible gift card makes it simple to choose whatever fits their journey. Plus, with Apple Pay, Google Pay, and mobile wallet support, checkout is as effortless as a smooth takeoff.

A better way to gift Southwest

When someone’s looking for a Southwest gift card, they’re not just giving the gift of travel — they’re opening up endless possibilities for someone with a passion for adventure. An On Me gift card lets them book flights directly with Southwest, but also unlocks access to a curated collection of top travel brands like Airbnb, Uber, and Expedia. It’s digital, flexible, and personal — so whether they want to jet off to a new city, book a cozy stay, or take a ride from the airport, it’s all at their fingertips. No guesswork. No complicated planning. Just a gift that matches their wanderlust.

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How to use On Me at Southwest

Any Southwest store in the US

Online at southwest.com >

With the Southwest app

Why use On Me

No fees

What you pay is what you get.

Never expires

Your balance is always yours.

Instant delivery

Send gifts by email, text, or shareable link.

Send later

Schedule gifts up to 1 year in advance.

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store

Online

On Me cards being spent online using Apple Pay

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN

Joyful journeys, travel your way

Southwest is one of the most recognized names in travel — bringing people together across America since 1971. With their signature heart, friendly crews, and no-nonsense approach to flying, Southwest has turned air travel into something approachable and fun. Their open-seating policy and bags-fly-free promise have won the loyalty of millions, while their playful spirit and reliability continue to make every journey memorable. But flying Southwest isn’t just about getting there — it’s about enjoying the ride.

That’s what makes gifting with On Me so rewarding: you’re not just sending a gift card. You’re unlocking the joy of travel — and giving your recipient the freedom to take off their way.

How it works

Make it personal

Image of a gift note to a mother with a baby. The gift note says: "Thank you sooo much for helping me out the other day! You're an absolute lifesaver. Please treat yourself to something nice!"

Send it now or later

A picture of a woman smiling at a phone and receiving a scheduled On Me gift card

Track your gift

Two happy people and a gift tracker showing that the gift card has been delivered and opened

Receive thank you notes

A picture of the On Me thank you note chat interface with a chat message present.

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Frequently asked questions