Bookshop is available on the Reading On Me multi-brand digital gift card

Browse all

Why Bookshop Is One of America’s Most-Loved Brands

woman holding book on bookshelves

Why people love Bookshop

Bookshop is more than a bookstore — it’s a movement supporting independent bookstores and communities. Since its launch, Bookshop has become a trusted destination for readers who care about where their books come from and what their purchases support. Every order helps local bookshops thrive in the age of big online retailers, making every book feel like a meaningful contribution. With a curated selection for every type of reader, Bookshop brings the warmth and charm of neighborhood bookstores to your doorstep. For anyone passionate about books and community, a Bookshop gift card is deeply thoughtful — it’s a way to share the joy of reading while championing indie booksellers everywhere.

What you can buy at Bookshop

An On Me gift card opens the doors to Bookshop’s curated universe, both online and at participating independent stores. From bestselling novels and immersive memoirs to gorgeous coffee table books, children’s favorites, and handpicked literary gifts, there’s something for every kind of reader. Whether they’re searching for the perfect weekend read, building out a home library, or simply wanting to support local bookstores, a Bookshop-compatible gift card lets them choose exactly what inspires. And with seamless payment options like Apple Pay, Google Pay, and mobile wallets, checking out is as effortless as turning the first page.

A better way to gift Bookshop

When someone’s looking for a Bookshop gift card, they’re not just picking out a book — they’re trying to find the perfect read for someone who loves to get lost in stories. An On Me gift card delivers just that: the freedom to shop directly at Bookshop, supporting independent bookstores, as well as exploring a thoughtfully chosen collection of top literature and gift brands like Penguin Random House, Chronicle Books, and Out of Print. It’s digital, flexible, and meaningful — so whether they want the latest bestseller or a literary-themed tote from another brand, it’s all possible in a single tap. No second-guessing. No duplicate titles. Just a gift that’s as unique as their reading list.

Google Pay and Apple Pay logos

How to use On Me at Bookshop

Any Bookshop store in the US

Online at bookshop.org >

With the Bookshop app

Why use On Me

No fees

What you pay is what you get.

Never expires

Your balance is always yours.

Instant delivery

Send gifts by email, text, or shareable link.

Send later

Schedule gifts up to 1 year in advance.

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store

Online

On Me cards being spent online using Apple Pay

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN

Literary passion and support for independent bookshops

Bookshop is one of the most beloved names in the world of reading—celebrated by bookworms and independent bookstores alike since its founding. Their thoughtfully curated selection spans timeless classics, contemporary bestsellers, and hidden gems, all while supporting local bookshops in communities everywhere. But Bookshop isn’t just about great reads—it’s a movement for literary culture. From beautifully bound novels to must-have memoirs, the brand connects readers with stories that matter, blending passion with purpose like few others.

That’s what makes gifting with On Me so meaningful: you’re not just sending a gift card. You’re championing a love of books—and giving your recipient the freedom to explore their next great read, their way.

How it works

Make it personal

Image of a gift note to a mother with a baby. The gift note says: "Thank you sooo much for helping me out the other day! You're an absolute lifesaver. Please treat yourself to something nice!"

Send it now or later

A picture of a woman smiling at a phone and receiving a scheduled On Me gift card

Track your gift

Two happy people and a gift tracker showing that the gift card has been delivered and opened

Receive thank you notes

A picture of the On Me thank you note chat interface with a chat message present.

Related brands

Frequently asked questions