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Send a Lurenet gift card — or something even better

Meet the gift card that works at Lurenet and top fishing and outdoor brands. No fees. Never expires.Send a Fishing gift card
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
iPhone showing an On Me in Apple Pay
Fishing On Me gift card image
Lurenet logo

Lurenet is available on the Fishing On Me multi-brand digital gift card

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Why Lurenet Is One of America’s Most-Loved Brands

man fishing on the river.

Why people love Lurenet

Lurenet isn’t just a brand — it’s a trusted companion for anglers across the nation. Built on decades of fishing expertise, Lurenet brings together some of the most respected lure brands and products in the industry, all in one place. Whether you’re chasing trophy bass or enjoying a day on the water with family, Lurenet offers proven gear that’s relied on by pros and weekend anglers alike. From legendary crankbaits and jigs to innovative new tackle, every product is designed with passion and a deep understanding of the sport. That’s why receiving an On Me gift card for Lurenet is so special — it’s more than just fishing gear, it’s a chance to make memories on the water with trusted equipment that truly works.

What you can buy at Lurenet

An On Me gift card unlocks the entire world of Lurenet—both on their website and across participating retailers. From expertly crafted crankbaits, spinnerbaits, and topwater lures to must-have fishing accessories, apparel, and tackle storage solutions, there’s something for every angler and fishing enthusiast. Whether your recipient is looking to land their personal best or simply stock up on trusted essentials, a Lurenet gift card ensures they can choose exactly the gear that suits their next adventure. And with Apple Pay, Google Pay, and mobile wallet support, purchasing is as seamless as a perfect cast.

A better way to gift Lurenet

When someone’s looking for a Lurenet gift card, they’re not just thinking about fishing—they’re aiming for the perfect catch for someone who lives for life on the water. An On Me gift card gives them exactly that: the freedom to shop directly at Lurenet, and explore a handpicked selection of top fishing and outdoor brands like Rapala, Berkley, and Bass Pro Shops. It’s digital, flexible, and tailored—so whether they want Lurenet’s proven crankbaits or a new rod and reel from another trusted name, it’s all sorted in one simple step. No second-guessing. No wrong lures. Just a gift that fits the way they fish.

Google Pay and Apple Pay logos

How to use On Me at Lurenet

Any Lurenet store in the US

Online at lurenet.com >

With the Lurenet app

Why use On Me

70+ cards, curated for every passion

Never expires

2025 or 3025, your On Me gift card still works.
Do On Me gift cards expire?No, On Me gift cards do not expire and can be used at the recipient's convenience.

Personalizable

Add a gift note with photos, GIFs, and videos to create the perfect vibe.
Design your On Me gift

Fully digital

Manage cards in the On Me app and your phone’s built-in wallet.
On Me cards work with Apple Pay and Google Wallet
Hiking On Me gift card image

No fees

What you gift is what you pay.
Lunch On Me gift card image
Total due$50

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store
Fishing On Me gift card image

Online

On Me cards being spent online using apple pay
Fishing On Me gift card image

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN
Lurenet logo

Innovation and heritage fueling every adventure

Lurenet is a leading name in fishing innovation — trusted by anglers for decades. Their legendary lures and tackle have been the secret behind countless trophy catches, earning respect on lakes, rivers, and coastlines across the country. But Lurenet isn’t just about performance — it’s about passion for the outdoors. From expertly crafted crankbaits to must-have gear, the brand combines cutting-edge technology with a deep love for fishing heritage. That’s what makes gifting with On Me so unique: you’re not just sending a gift card. You’re helping someone chase the perfect catch — and letting them choose the gear that fits their adventure.

How it works

Over 60 gift card options to pick from and personalize

Create the perfect gift 💳

Personalize your gift with a note, photos, GIFs, and videos.
Cards can be sent by text or email

Schedule it 📬

Send your gift instantly, or schedule it for the right time.
Open a magical gift

They’ll receive something magical ✨

A beautiful gift awaits them. We’ll let you know when they open it.
Cards can be used in store or online

Shop in-store or online 🛍️

Tap to pay with Apple Pay® and Google Wallet™, or enter the card details online.

Frequently asked questions