Maybelline logoMaybelline Gift Cards

Send a Maybelline gift card — or something even better

Meet the gift card that works at Maybelline and other iconic beauty brands. No fees. Never expires.Send a Beauty gift card
Sephora
Ulta Beauty
Walmart
CVS
Walgreens
Rite Aid
Maybelline
e.l.f.
CoverGirl
Revlon
Almay
Neutrogena
Olay
Garnier
Sally Beauty
Macy's
Nordstrom
Bloomingdale's
Neiman Marcus
Saks Fifth Avenue
Bluemercury
Great Clips
MAC Cosmetics
NARS Cosmetics
Benefit Cosmetics
Urban Decay
Too Faced
Tarte
Target
Smashbox
Bobbi Brown
bareMinerals
IT Cosmetics
Laura Mercier
Stila
Hourglass Cosmetics
Morphe
Nyx
Revolution Beauty
Fenty Beauty
Rare Beauty
Huda Beauty
Glossier
Pat McGrath Labs
Charlotte Tilbury
The Ordinary
Tatcha
Kiehl's
La Roche-Posay
Drunk Elephant
Sunday Riley
Kate Somerville
Perricone MD
StriVectin
Estee Lauder
Lancome
Dior Beauty
Chanel
Shiseido
Guerlain
Elizabeth Arden
La Mer
Avon
Mary Kay
Rodan + Fields
Beautycounter
Aveda
Drybar
The Body Shop
L’Occitane
Coco & Eve
Innisfree
TONYMOLY
MISSHA
Sephora
Ulta Beauty
Walmart
CVS
Walgreens
Rite Aid
Maybelline
e.l.f.
CoverGirl
Revlon
Almay
Neutrogena
Olay
Garnier
Sally Beauty
Macy's
Nordstrom
Bloomingdale's
Neiman Marcus
Saks Fifth Avenue
Bluemercury
Great Clips
MAC Cosmetics
NARS Cosmetics
Benefit Cosmetics
Urban Decay
Too Faced
Tarte
Target
Smashbox
Bobbi Brown
bareMinerals
IT Cosmetics
Laura Mercier
Stila
Hourglass Cosmetics
Morphe
Nyx
Revolution Beauty
Fenty Beauty
Rare Beauty
Huda Beauty
Glossier
Pat McGrath Labs
Charlotte Tilbury
The Ordinary
Tatcha
Kiehl's
La Roche-Posay
Drunk Elephant
Sunday Riley
Kate Somerville
Perricone MD
StriVectin
Estee Lauder
Lancome
Dior Beauty
Chanel
Shiseido
Guerlain
Elizabeth Arden
La Mer
Avon
Mary Kay
Rodan + Fields
Beautycounter
Aveda
Drybar
The Body Shop
L’Occitane
Coco & Eve
Innisfree
TONYMOLY
MISSHA
Sephora
Ulta Beauty
Walmart
CVS
Walgreens
Rite Aid
Maybelline
e.l.f.
CoverGirl
Revlon
Almay
Neutrogena
Olay
Garnier
Sally Beauty
Macy's
Nordstrom
Bloomingdale's
Neiman Marcus
Saks Fifth Avenue
Bluemercury
Great Clips
MAC Cosmetics
NARS Cosmetics
Benefit Cosmetics
Urban Decay
Too Faced
Tarte
Target
Smashbox
Bobbi Brown
bareMinerals
IT Cosmetics
Laura Mercier
Stila
Hourglass Cosmetics
Morphe
Nyx
Revolution Beauty
Fenty Beauty
Rare Beauty
Huda Beauty
Glossier
Pat McGrath Labs
Charlotte Tilbury
The Ordinary
Tatcha
Kiehl's
La Roche-Posay
Drunk Elephant
Sunday Riley
Kate Somerville
Perricone MD
StriVectin
Estee Lauder
Lancome
Dior Beauty
Chanel
Shiseido
Guerlain
Elizabeth Arden
La Mer
Avon
Mary Kay
Rodan + Fields
Beautycounter
Aveda
Drybar
The Body Shop
L’Occitane
Coco & Eve
Innisfree
TONYMOLY
MISSHA
Sephora
Ulta Beauty
Walmart
CVS
Walgreens
Rite Aid
Maybelline
e.l.f.
CoverGirl
Revlon
Almay
Neutrogena
Olay
Garnier
Sally Beauty
Macy's
Nordstrom
Bloomingdale's
Neiman Marcus
Saks Fifth Avenue
Bluemercury
Great Clips
MAC Cosmetics
NARS Cosmetics
Benefit Cosmetics
Urban Decay
Too Faced
Tarte
Target
Smashbox
Bobbi Brown
bareMinerals
IT Cosmetics
Laura Mercier
Stila
Hourglass Cosmetics
Morphe
Nyx
Revolution Beauty
Fenty Beauty
Rare Beauty
Huda Beauty
Glossier
Pat McGrath Labs
Charlotte Tilbury
The Ordinary
Tatcha
Kiehl's
La Roche-Posay
Drunk Elephant
Sunday Riley
Kate Somerville
Perricone MD
StriVectin
Estee Lauder
Lancome
Dior Beauty
Chanel
Shiseido
Guerlain
Elizabeth Arden
La Mer
Avon
Mary Kay
Rodan + Fields
Beautycounter
Aveda
Drybar
The Body Shop
L’Occitane
Coco & Eve
Innisfree
TONYMOLY
MISSHA
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Beauty On Me gift card image
Maybelline logo

Maybelline is available on the Beauty On Me multi-brand digital gift card

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Why Maybelline Is One of America’s Most-Loved Brands

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Why people love Maybelline

Maybelline is more than a makeup brand — it’s a beauty icon trusted by millions around the world. With over a century of expertise since 1915, Maybelline empowers people to express themselves through accessible, innovative products that deliver professional results. From cult-favorite mascaras to bold lipsticks and flawless foundations, Maybelline sets trends and brings runway looks to everyday routines. For makeup lovers and beginners alike, the Maybelline name stands for creativity, quality, and self-confidence — making it an especially thoughtful gift. When someone receives an On Me gift card that works at Maybelline, they know they’re getting the chance to discover something perfect for their look, whether they’re refilling an old favorite or trying out the newest color sensation.

What you can buy at Maybelline

An On Me gift card unlocks the world of Maybelline for your recipient—whether they’re shopping online or in-store. From cult-favorite mascaras and creamy concealers to bold lipsticks, vivid eyeshadow palettes, and complexion-perfecting foundations, there’s something for every beauty lover and beginner alike. Whether they want to explore the latest makeup trends, top up their everyday essentials, or treat themselves to a fresh new look, a Maybelline-compatible gift card offers total freedom to choose what suits their style. Plus, with Apple Pay, Google Pay, and mobile wallet support, checkout is as effortless as a flawless finish.

A better way to gift Maybelline

When someone’s looking for a Maybelline gift card, they’re not just picking up makeup — they’re helping someone unlock their creativity and express their personal style. An On Me gift card gives them exactly that: the power to shop directly at Maybelline, plus a curated selection of leading beauty and skincare brands like L'Oréal, NYX, and Sephora. It’s digital, versatile, and made to feel personal — so whether they want Maybelline’s cult-favorite mascara or a bold lipstick from another brand, it’s all there in one seamless experience. No guesswork. No wrong shades. Just a gift that lets them shine their way.

Google Pay and Apple Pay logos

How to use On Me at Maybelline

Any Maybelline store in the US

Online at maybelline.com >

With the Maybelline app

Why use On Me

70+ cards, curated for every passion

Never expires

2025 or 3025, your On Me gift card still works.
Do On Me gift cards expire?No, On Me gift cards do not expire and can be used at the recipient's convenience.

Personalizable

Add a gift note with photos, GIFs, and videos to create the perfect vibe.
Design your On Me gift

Fully digital

Manage cards in the On Me app and your phone’s built-in wallet.
On Me cards work with Apple Pay and Google Wallet
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No fees

What you gift is what you pay.
Lunch On Me gift card image
Total due$50

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store
Beauty On Me gift card image

Online

On Me cards being spent online using apple pay
Beauty On Me gift card image

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN
Maybelline logo

Bold beauty—confidence for every moment

Maybelline is one of the most iconic names in beauty—empowering self-expression since 1915. From its legendary mascaras to innovative foundations and vibrant lipsticks, Maybelline has set trends in makeup bags and backstage at fashion weeks around the globe. Their accessible, high-performance formulas help people of all skin tones and styles look and feel their best, every day. But Maybelline isn’t just about makeup—it’s about confidence. With forward-thinking products and a passion for diversity, the brand blends New York edge with effortless everyday glamour. That’s what makes gifting with On Me so special: you’re not just sending a gift card. You’re opening up a world of possibility—and giving your recipient the freedom to discover their own beauty, their own way.

How it works

Over 60 gift card options to pick from and personalize

Create the perfect gift 💳

Personalize your gift with a note, photos, GIFs, and videos.
Cards can be sent by text or email

Schedule it 📬

Send your gift instantly, or schedule it for the right time.
Open a magical gift

They’ll receive something magical ✨

A beautiful gift awaits them. We’ll let you know when they open it.
Cards can be used in store or online

Shop in-store or online 🛍️

Tap to pay with Apple Pay® and Google Wallet™, or enter the card details online.

Frequently asked questions