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Send a Rapala gift card — or something even better

Meet the gift card that works at Rapala and leading fishing and outdoor brands. No fees. Never expires.Send a Fishing gift card
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
Bass Pro Shops
Cabela's
Dick's Sporting Goods
Academy Sports + Outdoors
TackleDirect
FishUSA
Anglers Pro Tackle
Tackle Warehouse
J&H Tackle
Trident Fly Fishing
Catch Co.
Smith & Edwards
Scheels
Field & Stream
West Marine
Lurenet
Next Adventure
Sierra Trading Post
Simms Fishing Products
REI
Rapala
Daiwa
Abu Garcia
Orvis
Sportsman's Warehouse
iPhone showing an On Me in Apple Pay
Fishing On Me gift card image
Rapala logo

Rapala is available on the Fishing On Me multi-brand digital gift card

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Why Rapala Is One of America’s Most-Loved Brands

man fishing on the river.

Why people love Rapala

Rapala is more than a brand — it’s an icon in the world of fishing. Since 1936, Rapala has been trusted by anglers across generations for innovative lures and reliable tackle. From quiet lakes to world-class tournaments, Rapala’s hand-tuned lures, legendary knives, and signature tools have become essentials at the heart of every fishing adventure. For enthusiasts and professionals alike, the Rapala name embodies both heritage and craftsmanship — making it a truly meaningful gift. When someone receives an On Me gift card that works at Rapala, they know they’re getting something that reflects their passion for the sport, whether they’re upgrading their gear or adding to their collection of fishing classics.

What you can buy at Rapala

An On Me gift card gives your recipient full access to Rapala’s renowned selection—both online and in-store. From legendary fishing lures and high-performance reels to durable tackle boxes, precision tools, and comfortable outdoor apparel, there’s something here for every angler, from weekend hobbyists to seasoned pros. Whether they’re upgrading their gear for their next big catch or picking out stylish essentials for the water’s edge, a Rapala-compatible gift card lets them choose exactly what fits their passion. And with Apple Pay, Google Pay, and mobile wallet support, checkout is as smooth as a perfect cast.

A better way to gift Rapala

When someone’s looking for a Rapala gift card, they’re not just picking out fishing gear — they’re making sure it’s perfect for someone who lives for the thrill of the catch. An On Me gift card gives them exactly that: the freedom to shop Rapala’s legendary lures and tackle, plus a curated selection of top fishing and outdoor brands like Shimano, Berkley, and Bass Pro Shops. It’s digital, flexible, and personal — so whether they’re eyeing a classic Rapala fillet knife or new rods from another favorite brand, everything’s at their fingertips in one simple tap. No guessing. No missed essentials. Just a gift that lets them fish their way.

Google Pay and Apple Pay logos

How to use On Me at Rapala

Any Rapala store in the US

Online at rapala.com >

With the Rapala app

Why use On Me

70+ cards, curated for every passion

Never expires

2025 or 3025, your On Me gift card still works.
Do On Me gift cards expire?No, On Me gift cards do not expire and can be used at the recipient's convenience.

Personalizable

Add a gift note with photos, GIFs, and videos to create the perfect vibe.
Design your On Me gift

Fully digital

Manage cards in the On Me app and your phone’s built-in wallet.
On Me cards work with Apple Pay and Google Wallet
Hiking On Me gift card image

No fees

What you gift is what you pay.
Lunch On Me gift card image
Total due$50

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store
Fishing On Me gift card image

Online

On Me cards being spent online using apple pay
Fishing On Me gift card image

Online

Enter card details

On Me cards being spent online by inputting the 16 digit PAN
Rapala logo

Heritage, innovation, and the thrill of the catch

Rapala is a legendary name in fishing — relied on by anglers since 1936. Their meticulously crafted lures have landed world records in waters across the globe, while their high-performance rods, tools, and accessories remain favorites for novices and pros alike. But Rapala isn’t just about catching fish — it’s about adventure and heritage. From classic lures to modern gear, the brand seamlessly blends time-honored technique with innovative design. That’s what makes gifting with On Me so meaningful: you’re not just sending a gift card. You’re inviting your recipient into a tradition — and giving them the freedom to pursue their passion their way.

How it works

Over 60 gift card options to pick from and personalize

Create the perfect gift 💳

Personalize your gift with a note, photos, GIFs, and videos.
Cards can be sent by text or email

Schedule it 📬

Send your gift instantly, or schedule it for the right time.
Open a magical gift

They’ll receive something magical ✨

A beautiful gift awaits them. We’ll let you know when they open it.
Cards can be used in store or online

Shop in-store or online 🛍️

Tap to pay with Apple Pay® and Google Wallet™, or enter the card details online.

Frequently asked questions