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Barnes & Noble is available on 6 multi-brand digital gift cards

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Why Barnes & Noble Is One of America’s Most-Loved Brands

baby sitting on bed while reading on book

Why people love Barnes & Noble

Barnes & Noble is more than a bookstore—it’s a hub for readers, thinkers, and dreamers. Home to bestsellers, indie reads, and every genre in between, Barnes & Noble is where stories come alive. It’s also a place to discover gifts, games, magazines, and café treats. An On Me gift card for Barnes & Noble invites recipients into whole new worlds, empowering them to choose the perfect read, inspiring creativity, and expanding horizons.

What you can buy at Barnes & Noble

An On Me gift card gives your recipient full access to Barnes & Noble’s best — both online and in-store. From bestselling fiction and timeless classics to captivating children’s books, vibrant puzzles, and exclusive bookish gifts, there’s something for every avid reader and curious mind. Whether they’re expanding their personal library, grabbing a morning coffee in the café, or picking up the latest must-read, a Barnes & Noble–compatible gift card lets them choose exactly what sparks their imagination. And with Apple Pay, Google Pay, and mobile wallet support, discovering new favorites is as easy as turning a page.

A better way to gift Barnes & Noble

When someone chooses a Barnes & Noble gift card, they’re giving the joy of discovery — books, puzzles, and cozy time. An On Me gift card lets them shop at Barnes & Noble, Target, or even Etsy for unique finds. It’s digital, flexible, and fits readers and creators alike. No missed genres. Just stories waiting to happen.

How to use On Me at Barnes & Noble

Any Barnes & Noble store in the US

Online at www.barnesandnoble.com/ >

With the Barnes & Noble app

Why use On Me

No fees

What you pay is what you get.

Never expires

Your balance is always yours.

Instant delivery

Send gifts by email, text, or shareable link.

Send later

Schedule gifts up to 1 year in advance.

Seamless spending, however they shop

In-store

Tap to Pay

On Me card being tapped to pay in a store

Online

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A world of stories and discovery, for everyone

Barnes & Noble is one of the most beloved names in books — inspiring readers since 1873. Their iconic bookstores have long been havens for discovery, whether you’re hunting for a bestseller, a literary classic, or a cozy spot to unwind with a cup of coffee. With a curated selection spanning every genre, plus gifts, games, and expert recommendations, Barnes & Noble continues to shape the reading experience for book lovers of all ages. But Barnes & Noble isn’t just a bookstore — it’s a destination for imagination. From storytime in the children’s section to shelves lined with the latest releases, the brand brings together tradition and a passion for discovery like few others. That’s what makes gifting with On Me so powerful: you’re not just sending a gift card. You’re inviting your recipient into a world of stories — and giving them the freedom to make it their own.